The OPP are kicking off a ten-day campaign, targeting seat belt usage. 
Officers will be conducting enforcement and education that focuses on seat belt laws over the next week and a half.
Provincial police say 347 people have died on OPP patrolled roadways over the last five years because they weren’t wearing their seat belts.
76% of those who died in seat belt-related deaths were males, with men between the ages 25 and 34 years old accounting for the bulk of that.
Over the last five years officers have been called to more than 360-thousand crashes.