The Chatham-Kent Small Business Centre has launched a new campaign in an effort to celebrate the different downtowns within the municipality.

The campaign entitled the “12 Downtowns of CK” will see the centre release 12 videos on social media, each highlighting the diverse local businesses and creators in downtown areas across Chatham-Kent.

“These videos will provide a glimpse into the vibrant local businesses that contribute to the character and charm of each town, emphasizing the importance of supporting local businesses,” the municipality said in a news release.

The Small Business Centre is encouraging everyone to follow @ckbizcentre on social media and to share their visits to local shops using the hashtag #12DowntownsofCK.

The 12 Downtowns of CK campaign began on Monday and run until December 22.